BACKGROUND
Population is one of Indonesia’s biggest problems. One of the reasons is not easy-to-get information about family planning. We were challenged to build integrated digital ecosystem that enable user get complete information about family planning including financial suggestion, children development, contraceptive methods, maps of midwives and hospital nearby.
THE CHALLENGE
Our Force: We make lifestyle mobile app and microsite for couples to help them to plan their family future. We’re not just give users the information about contraception tools, but we give them some features that help them to manage, organize, and plan their family future, such as article that has been personalized with user’s plan, school calendar, daily reminder, To-Do-Checklist, etc.